Jacquard Tag

Jacquard Tag – New Gadget From Google

Google has developed the Jacquard platform to deliver ambient computing in a familiar, natural way: By building it into things you wear, love and use every day. Google believes that computing should power experiences through the everyday things around us, an idea they call “ambient computing.”

Jacquard Tag

Jacquard Tag, a tiny computer built to make everyday items more helpful. It is the heart of Jacquard. Initially Google has tested the tag on the sleeve of a jacket. It helps the person to perform some gestures on the jacket and interact with Tag. Now they have built that same technology into the Cit-E backpack with Saint Laurent. Then, they collaborated with Adidas and EA on their GMR shoe insert, enabling its wearers to combine real-life play with the EA SPORTS FIFA mobile game.

The tag can interpret the touch or movement enabling different inputs customized to the wearables. And now they’re sharing that two new backpacks, developed with Samsonite, will integrate Jacquard technology. A fine addition to their collection, the Konnect-I Backpack comes in two styles: Slim ($199) and Standard ($219).


While they might look like regular backpacks, the left strap unlocks tons of capabilities. Using your Jacquard app, you can customize what gestures control which actions. For instance, you can program Jacquard to deliver call and text notifications, trigger a selfie, control your music or prompt Google Assistant to share the latest news. For an added level of interaction, the LED light on your left strap will light up according to the alerts you’ve set.